Investment in a $12 million conference facility has paid off for the Joondalup Resort
Award-Winning Visitor Attraction
In 2014/15 tourism and hospitality sales in the City of Joondalup totalled $1,292.4 million, with 1,385,711 international visitor nights, accounting for 46.0% of the total 3,012,117 visitor nights.
Joondalup is recognised by the Western Australian State Government as the main Strategic Metropolitan Centre in northern Perth and a major driver of economic growth. The City is a member of the Tourism Council Western Australia and has a range of attractions for Local, State, National and International visitors, including but not limited to business/corporate professionals, tertiary and university students, researchers and staff, holidaymakers, day-trippers and the visiting friends and family (VFR) market.
The City’s Economic Development Strategy covers a number of specialist themes including:
Global City – to position and focus the City’s economic activity in an international context
Destination City – to recognise the value and opportunity of the visitor economy and tourism
The Joondalup Learning Precinct in the heart of the City boasts two key educational organisations with the capacity to deliver significant support to local tourism operators:
EDITH COWAN UNIVERSITY (ECU)
As part of the Perth Airport Western Australian Tourism Awards, the Tourism Council WA recently named the ECU School of Business as the 2015 Tourism Education and Training gold medal winners. This award acknowledges and rewards excellence in the WA Tourism Industry, and reflects the achievement that ECU’s School of Business is recognised as the leading provider of tourism and hospitality education in Western Australia.
ECU’s School of Business has a comprehensive range of undergraduate and postgraduate courses and introduced the Bachelor of International Hotel and Resort Management in 2012. This innovative degree includes an internship option and was the first of its kind in Western Australia. ECU was named in the Times Higher Education 100 Under 50 2015 global rankings and has received a 5-star rating from the Good Universities Guide for seven years running. The ECU School of Business is an innovator in tourism studies and collaborates with industry and the local community to create contemporary and relevant programs.
NORTH METROPOLITAN TAFE
North Metropolitan TAFE (formerly known as West Coast Institute) delivers award-winning training. The TAFE offers a range of live training environments and partners with industry to make their hospitality and events training as realistic as possible to better prepare students for the industry.
MULTI-MILLION DOLLAR INVESTMENT IN AWARD-WINNING CONFERENCE FACILITY
One of the key visitor attractions in the City is the multi award-winning Joondalup Resort.
Located just 25 minutes north of Perth CBD and five minutes from Western Australia’s Sunset Coast, Joondalup Resort offers an oasis of relaxation, comfort and cutting-edge facilities. As part of a stay at Joondalup Resort, guests can enjoy:
With world-class facilities and highly experienced Events Professionals, the Joondalup Resort is setting the standard for some of Western Australia’s most impressive corporate events. The Resort’s conference centre comprises eleven fully equipped function rooms. This includes a $12 million investment in the new Lakeview Ballroom, a state-of-the-art 450 seat function venue capable of hosting a range of business events including conferences, expos, car launches, gala dinners, awards nights and more.
Designed by award-winning Perth architect Christou, the high-tech purpose-built function venue has floor to ceiling glass providing an abundance of natural light and sweeping lakeside views to the award-winning golf course which was designed by the internationally renowned Robert Trent Jones Jr.
“Being only 25 minutes from Western Australia’s capital city of Perth the Joondalup Resort facilities are attracting an increasing number of corporate and leisure visitors from around the globe. The demand for high quality corporate and leisure facilities close to Perth has increased significantly in recent years, injecting $11 million into our new 450 seat function centre was an easy investment decision to make.” said Wayne Carroll, CEO of the Joondalup Resort.
With such a prestigious venue located in close proximity to Joondalup’s City Centre the local government has delivered a number of its key Business Forums at the Resort. The focus of the most recent Forum on Trading with China: Opportunities for Joondalup attracted a capacity audience and enjoyed particularly positive feedback.
The Joondalup Resort and its staff continue to secure prestigious industry awards.
Wayne Carroll, Chief Executive Officer of the Joondalup Resort has been recognised with an Industry Hall of Fame Award within the Accommodation Division by the Australian Hotels Association Western Australia.
The Resort’s talented pastry apprentice, Julia Buri won two awards at the North Metropolitan TAFE Awards Evening at the Joondalup Campus in March 2016. Julia was awarded Apprentice of the Year and also the Russell Perry Student of the Year Award.
A COLLABORATIVE APPROACH
Both the City of Joondalup and the Joondalup Resort appreciate the value of collaboration to enhance visitor prospects and ultimately boost the local economy. In 2016 the City delivered a number of Tourism Council WA workshops to local operators, including a China Ready workshop at the Resort.
In recent years the City has assisted in visitor attraction through the delivery of a publication entitled the Sunset Coast Plannerwith distribution in Australia and a number of international locations. The City has also produced a holiday planner in Mandarin for a recent Mayoral delegation to China. Both publications have referenced the Joondalup Resort as a significant visitor attraction.