You’ve taken positive steps to secure the assets of your business. Now its time to leverage and manage your assets to create value and generate revenue.
During your growth phase, consider factors that can impact the growth and success of your business, such as:
Licensing and franchising – what’s the difference between them?
Will you have an online presence? What are the common pitfalls to avoid? Thinking about going global? How can you secure your best assets overseas?
Is it time to find new business partners? How can you partner risk-free?
Do you need investors?
Can you do it all yourself or do you need to bring in some experts? Are you willing to give up some equity? What are the trade-offs and are they worth it?
Are you eligible to claim for the R&D Tax Incentive Scheme rebate? If not, is this something you can change?
If your business is a start up or SME, you may want to consider Watermark’s Springboard service offering which is designed to help businesses identify their most valuable IP and generate a strategy to create, protect and gain a competitive advantage from those rights to maximise return to the organisation. Springboard is available for a minimal fixed fee and it may just help you to leapfrog your competitors.
If you’d like to learn more about leveraging assets in your business in aspects of the growth phase, we invite you to attend our upcoming workshop.